Anthony Logistics Review Summary
In recent years, an increasing number of cosmetics companies have introduced men’s lines, while new lines devoted exclusively to skin and hair care for men appear every day. Anthony Sosnick founded Anthony Logistics in response to what he saw as a hole in the marketplace for products specifically tailored to meet men’s needs. It is not secret that many shaving products contain alcohol and other ingredients that can cause dryness.
However, when it comes to reducing wrinkles, men and women do not differ very greatly. Both genders benefit from increased moisture combined with an ingredient to help supplement lost collagen. Although Anthony products may have packaging that is more aesthetically pleasing to men than the more feminine motifs of other cosmetics, the contents are fairly unremarkable.
| Products at a Glance |
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Anthony Logistics a range of products for men’s grooming, skin and hair care. Some of these products include: Algae Facial Cleanser, All-Purpose Facial Moisturizer, Deep Pore Cleansing Clay, Electric Pre-Shave Lotion, Razor Burn Repair, Sea Salt Body Scrub, Stronger Than Usual Conditioner, Vitamin A Treatment, and Continuous Moisture Eye Cream.
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| Products In Focus |
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Anthony Logistics’ Vitamin A Treatment comes from the brand’s Targeted Solutions line, and is designed to protect the skin from environmental damage as well as soften lines. Vitamin A is highly prized in the cosmetics energy for its ability to reduce free radical damage and improve the skin’s ability to renew itself. This treatment also contains Carrot extract, which some believe may have similar effects as Vitamin A, although there is no clinical evidence to prove this.
While protecting the skin is an important part of preventing wrinkles, most skin care experts agree that antioxidants like Vitamin A are only a part of a complete approach. Those looking to take a more active approach to reducing the signs of aging may want to consider a product that contains peptides. Certain complexes have been shown to not only prevent wrinkles from forming, but also help smooth out existing lines and increase skin firmness.
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| Website |
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The Anthony Logistics website is quite well-organized to teach visitors the basics of skincare. It includes two glossaries, one defining active ingredients used in Anthony formulas, and another consisting of common terms such as “antioxidant.” It even includes a step-by-step tutorial for achieving the perfect shave. Men may also subscribe to an e-newsletter providing updates on new products and ingredients.
Men who are interested in purchasing Anthony products have the option of shopping online, but there is one element of convenience that the website seems to have overlooked: automatic shipping. Many men already enjoy the ease of having their monthly supply of nutritional supplements sent directly to them without their having to reorder, and more and more cosmetics companies are beginning to follow suit. This is also a nice option for men who would otherwise forget to take care of their skin.
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| Positives |
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• Products are available online through the manufacturer’s website
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| Final Thoughts |
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As men become savvier about skin and hair care, more companies like Anthony Logistics have tried to respond to the increased need for male-targeted products. However, this does not necessarily mean that all men’s products are guaranteed to be effective. Just like women, men need to worry about a loss of collagen and moisture as they get older, and the ideal anti-aging product would address both of these needs.
Anthony Logistics may be able to provide a lot of valuable grooming information, but regrettably the anti-aging line could use a bit of smartening up. Seek formulas that are not gender specific using the most advance ingredients.
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